Stock Advisor
Expert Analysis and Market-Beating Returns
Thousands of individual investors just like you save time and potentially make money with Motley Fool Stock Advisor.
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Market-beating stocks from our expert analyst team.
$199
per year
Membership Fee Back Guarantee!
If Stock Advisor isn't for you, cancel within 30 days and you'll receive every penny of your membership fee back. No questions asked.
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Why over half a million members trust Stock Advisor for their investing research.
Stock Advisor launched in February of 2002. All returns as of 7/17/2025.
+1059%
STOCK ADVISOR RETURNS
+180%
VS. THE S&P 500
2
MONTHLY STOCK PICKS
For over 20 years, Stock Advisor has delivered a proven track record of market-beating returns. Each month, investors receive two carefully selected stock recommendations to help potentially grow wealth faster—plus expert insights, financial planning articles, and top ETF picks to help investors build the financial future you’ve worked so hard for (and a little bit of Foolish fun along the way)!
$25k+
Suggested Portfolio Size
See Stock Advisor in action with our welcome video
Key Features
Stock Advisor Is a Comprehensive Investing Resource
Recommendations
Two stock recommendations delivered monthly
Monthly Rankings
Including our 10 best stocks to buy now
Three Entry Strategies
Cautious, Moderate, and Aggressive investing styles
Gameplan
Financial hub for retirement and planning articles
Fool IQ
Financial data, proprietary estimates, and more for dozens of publicly traded companies
Stock Reports
Dozens of stock reports written by experts to help improve your portfolio
Investment Research
Access to all our published content, including articles, videos, podcasts, and eBooks
Membership Fee Back Guarantee
If Stock Advisor isn’t for you, cancel within 30 days, no questions asked
MARKET BEATING RETURNS
Stock Advisor Has More Than Quadrupled the S&P 500 Over the Last 21 Years
Stock Advisor has outperformed the market by more than four times through rigorously combing every corner of every industry for overlooked companies we believe could be posed to shatter the market – often when these businesses are flying under Wall Street’s radar.
Stock Advisor helps investors...
Average Stock Advisor Recommendations Have Returned of 1059%
up 29,469%
Recommended on 9/6/2002
up 67,865%
Recommended on 12/17/2004
up 6,595%
Recommended on 6/7/2002
up 104,531%
Recommended on 4/15/2005
OUR INVESTING TEAM
Will Teach You the Principles of Investing
Additional Premium Investing Resources
For Investors Who'd Like More Stock Recommendations, Tools, and Features
Epic
The home plate for individual investors, backed by additional stock recommendations, quant analytics, and a toolkit to supercharge your investing journey.
Epic Plus
Unlock additional research and recommendations, covering trends, international, value, options trading, and an introduction to Tom Gardner’s portfolio management.
Compare Motley Fool Services
Stock Advisor
Introduction to TMF’s investing philosophy, backed by monthly stock recommendations, our top ETFs, and core financial planning guidance.
$199/ year
Sign Up Today ›
Best Value
Epic
The home plate for individual investors, equipped with premium stock picks and portfolio-building tools and research to supercharge their investing journey.
$499/ year
Sign Up Today ›
Epic Plus
Unlock additional research and recommendations, covering trends, international, value, options trading, and an introduction to Tom Gardner’s portfolio management.
$1,999/ year
Sign Up Today ›
Monthly Stock Recommendations
Stock recommendations that can help form a well-diversified portfolio of 25+ stocks.
2
5
8+
with daily Moneyball recs
Suggested Portfolio Size
Ideal portfolio size to make an investment in this service.
$25K+
$50K+
$100K+
Portfolio Strategies
Strategies present broad model portfolio guidance based on Cautious, Moderate, or Aggressive risk tolerances. Each portfolio aims to maximize return for its risk level, and diversification is baked into the process, using both exchange-traded funds (ETFs) and stocks.
Cautious, Moderate, Aggressive
Cautious, Moderate, Aggressive with specific stock allocation
Cautious, Moderate, Aggressive with specific stock allocation
Monthly Stock Rankings
Analyst and Quant Ranking that are updated weekly to let investors know which stocks our investing team think are the top buys right now and likely have the best ability to beat the market over the next 5 years.
Foundational Stocks
Companies with strong cash flow capabilities & robust balance sheets that enable them to fund growth initiatives, weather economic downturns, and capitalize on market opportunities. These are strong stocks to own, especially when starting a new portfolio.
My Stocks: Watchlist & Portfolio Tracking
Add stocks to your watchlist, create a portfolio to track your investments, and stay informed with our latest curated coverage and analysis.
Analyst Coverage, Live Coverage, News & Reports
Stay ahead with focused stock & sector reports, timely news, and expert analyst insights — empowering investors with key market info and fresh investing ideas.
Plus, get access to Fool24’s live coverage, Scoreboard videos & leaderboard, returns simulator, Potential Growth Indicator (PGI), and much more!
Plus, get access to Fool24’s live coverage, Scoreboard videos & leaderboard, returns simulator, Potential Growth Indicator (PGI), and much more!
FoolIQ Access
Offers you a data-rich, all-in-one toolkit for company research, used and trusted by our very own analysts.
Partial FoolIQ access give you up to 3 years of financial data on thousands of companies.
Full FoolIQ+ access unlocks 10 years of financial data and advanced investing metrics on thousands of companies. Including enhanced coverage on our recommendations of each company.
Partial FoolIQ access give you up to 3 years of financial data on thousands of companies.
Full FoolIQ+ access unlocks 10 years of financial data and advanced investing metrics on thousands of companies. Including enhanced coverage on our recommendations of each company.
Partial
Full
Full
GamePlan Access
Our exclusive retirement planning content through GamePlan, helping members set clear, achievable financial goals for their future.
Partial GamePlan access give users access to our ETF ranking and retirement coverage.
Unlocking access to the full Gameplan+ give members additional access to model portfolio strategies for cautious, moderate, and aggressive investing styles help to set investors up for long-term success in your retirement portfolio!
Partial GamePlan access give users access to our ETF ranking and retirement coverage.
Unlocking access to the full Gameplan+ give members additional access to model portfolio strategies for cautious, moderate, and aggressive investing styles help to set investors up for long-term success in your retirement portfolio!
Partial
Full
Full
Moneyball Database
Moneyball database, a proprietary AI-driven system for reviewing, scoring, and analyzing thousands of companies.
- Stock Advisor covers 190+ companies
- Epic covers 340+ companies
- Epic Plus covers 3,500+ companies
- Fool Portfolios covers 3,500+ companies
- Motley Fool One covers 3,500+ companies
Moneyball differs from AIball, as Moneyball is focused on broader financial metrics and business performance, while AIball focuses on companies' AI capabilities.
- Stock Advisor covers 190+ companies
- Epic covers 340+ companies
- Epic Plus covers 3,500+ companies
- Fool Portfolios covers 3,500+ companies
- Motley Fool One covers 3,500+ companies
Moneyball differs from AIball, as Moneyball is focused on broader financial metrics and business performance, while AIball focuses on companies' AI capabilities.
Covers 190+ companies
Covers 340+ companies
Covers 3,500+ companies
Top 10 Stocks to Buy Now
Our Stock Advisor Scorecard highest-conviction stocks you can buy right now to beat the market over five years.
Additional Top 10 Stock Rankings
Additional Top 10 Stock Ranking that feature analyst perspectives on every Top 10 stock across each scorecard & portfolio strategy so you can pinpoint the top long-term opportunities for you to keep investing.
Epic Includes:
- Top 10 Stocks for Cautious, Moderate, & Aggressive portfolio strategies as well as top 10 rankings for the Rule Breakers, Hidden Gems, & Dividend Investor Scorecards.
Epic Plus Includes:
- Top 10 Stocks for Cautious, Moderate, & Aggressive portfolio strategies as well as top 10 rankings for the Trends, Value Hunters, & Global Partners Scorecards as well as the Scorecards in Epic.
Epic Includes:
- Top 10 Stocks for Cautious, Moderate, & Aggressive portfolio strategies as well as top 10 rankings for the Rule Breakers, Hidden Gems, & Dividend Investor Scorecards.
Epic Plus Includes:
- Top 10 Stocks for Cautious, Moderate, & Aggressive portfolio strategies as well as top 10 rankings for the Trends, Value Hunters, & Global Partners Scorecards as well as the Scorecards in Epic.
Quant: 5Y Scoring with Expanded Stock Rankings
The Quant: 5Y (Q5Y) is a proprietary metric created by The Motley Fool that's used to rate a stock’s ability to outperform the market over five years.
Epic Opportunities Podcast
Exclusive Epic and above podcast that highlights stocks exclusive to Epic, and bolsters a roster of Motley Fool all-star analysts.
AI Playbook Portfolio
A recently released proprietary “Black Box” AI scoring system, designed by CEO Tom Garnder, that fundamentally alters the future of stock-picking as we know it.
Moneyball Portfolio with Daily Stock Recommendations
The Motley Fool Moneyball Portfolio is a real-money portfolio that will recommend stock guidance each day the market is open -- up to 250 recommendations throughout the year. CEO Tom Gardner will apply valuation analyses, market conditions, and the proprietary Motley Fool Moneyball database to craft a diverse portfolio. This strategy is designed to make investors money and outperform the market over consecutive five-year periods.
Daily Stock Recommendations are only made during open market days.
Daily Stock Recommendations are only made during open market days.
Moneymakers Portfolios (5 Portfolios)
Five Moneymakers portfolios backed by the Motley Fool's own investing capital. Moneymakers is a breakthrough investing solution designed and managed by Tom Gardner and comprised of built-to-last business with proven or emerging pricing power. Moneymakers is built on the investing strategy Warren Buffett said is "the single most important thing" he considers when building his own portfolio!
Options Trading Strategies
A focus on strategies using options to generate income within a portfolio, along with the potential to generate capital gains.
AIball Database
The AIball database leverages artificial intelligence to evaluate AI's impact on public companies, combining The Motley Fool's qualitative analytical frameworks with AI tools. AIball translates complex AI data into accessible insights focused specifically on companies' AI readiness and potential. AIball scores different companies based on factors such as innovation, execution, and financial stability, focusing on AI readiness and potential.
AIball differs from Moneyball as AIball focuses on companies' AI capabilities, while Moneyball is focused on broader financial metrics and business performance.
AIball differs from Moneyball as AIball focuses on companies' AI capabilities, while Moneyball is focused on broader financial metrics and business performance.
Covers 3,400+ companies
Additional Scorecards with Stock Recommendations
Scorecards are additional investing service strategies added to our products to provide users with additional stock recommendations based on specific investing focuses to help members balance their portfolios to minimize risk during bear markets and maximize performance during bull markets.
Everything in Stock Advisor plus:
Rule Breakers
Dividend Investor
Hidden Gems
Everything in Stock Advisor & Epic plus:
Trends
Value Hunters
Global Partners
$199/ year
Sign Up Today ›
$499/ year
Sign Up Today ›
$1,999/ year
Sign Up Today ›
*Introductory promotional pricing for new members only. Membership will renew at the then-current list price at the end of the one-year membership term.